CHAT, TRY-ON, SHOP

Maybelline arrives on ChatGPT

Say goodbye to guessing and hello to the future of beauty discovery.

Maybelline is the first beauty brand to bring real-time virtual makeup try-on and personalized beauty advice straight into ChatGPT.

Ask us anything: the perfect lipstick for date night, the best foundation for oily skin, a mascara that won’t budge.

Get expert-level recommendations tailored to you, try them on instantly, and shop from your favorite store.

TRY NOW

WHAT IS THE MAYBELLINE PLUGIN ON CHATGPT?

Treat this as a makeup artist: ask us for makeup recommendations ("I need a red lipstick that lasts all night").

ASK

TRY ON

SHOP

Step-by-Step: How to access & use it

Step 1: Install the Maybelline Plugin to ChatGPT

Open ChatGPT on your device, log in, and navigate to the "Plugins" section. Type "Maybelline" to find and open the plugin.

Step 2: Ask Your Question

Write @Maybelline and type your question like you'd ask a friend. Need an everyday eye look or a foundation for oily skin? Just ask...

Step 3: Get Tailored Recommendations

Receive custom product matches pulled directly from the Maybelline lineup, tailored specifically to your prompt and conversation history.

Step 4: Launch Virtual Try-On

Tap the try-on button to activate your live camera for a realistic, real-time preview. (Tip: natural lighting gives the best results.)

Step 5: Select Your Store & Shop

Tap ‘Where to Buy’ to visit the product page at your favorite online retailer and complete your purchase.

Explore Maybelline on ChatGPT

What is Maybelline's Virtual Try-On on ChatGPT?

It's an AI-powered beauty experience inside ChatGPT where you can ask for personalized product recommendations, try them on virtually via photo or camera, and shop directly from your favorite retailer. No app download needed.

Is this free to use?

Yes! The Maybelline App experience on ChatGPT is free to explore and try.

Do I need a special ChatGPT subscription?

No. Simply open the “Plugins” section in ChatGPT, search for Maybelline, and connect the app. Then type @Maybelline and ask us a question like you’d ask a friend.

Which Maybelline products can I try on in ChatGPT?

You can try on the full range lips, eyes, face, and brows, so you can build your complete look before you buy.

Is AI Makeup try-on accurate compared to trying it in person?

Maybelline's Virtual Try-On uses Modiface advanced AI technology to closely simulate real shades and finishes, helping you shop with more confidence, though in-person results may vary slightly by lighting and skin texture.

Does it work for all skin tones and types?

Absolutely.
Our technology is engineered to accurately render shades and finishes across an inclusive spectrum of skin tones.

Can I try on more than one product per conversation?

Yes, you can continue chatting to explore and try on lipsticks, foundations, eye looks, and more in a single session.